Gain a clear understanding of the important relationships between accounting, financial statements and business decisions with Rich/Jones/Myers' FINANCIAL ACCOUNTING, 5E. This edition's proven approach is built around the way students like you read and use texts. This edition helps you master the fundamentals of financial accounting more quickly and independently so you can focus on how accounting information is used in real companies today. The authors illustrate each major concept using memorable examples from familiar organizations and conceptual insights that explain the reasons behind the processes. Helpful videos from the authors are available to reinforce concepts and optional CNOWv2 digital resources provide support with homework, study and review.
- This edition clearly illustrates each major concept, tailoring instruction with an approach that's based on student reading behavior and market research. Step-by-step examples are accompanied by conceptual insights that explain the reasons behind the processes. Links connect students to brief videos that reinforce key concepts and procedures. In addition, end-of-chapter exercises are linked to the examples, further encouraging students to become more independent learners.
- Each chapter opens with an experience-driven financial accounting vignette. These engaging vignettes highlight how real companies, like Apple, Verizon or Google, use accounting information to make stronger decisions.
- Real financial statements from leading, familiar companies illustrate key concepts. Each chapter includes an assignment that requires students to analyze and interpret actual financial data for companies, such as Vail Properties and Callaway Golf.
- "Ethical Decisions" Features Teach Readers To Make Informed Ethical Choices. To succeed in today's business climate, students must know how to analyze business situations thoughtfully and make informed, ethical decisions. This edition weaves "Ethical Decisions" features into each chapter to encourage students to develop these essential skills. Students learn to consider the ethical implications of their actions in every situation.
- “Show Me How" Videos Reinforce Understanding. These focused videos, prepared by the authors, closely resemble how you would talk to a student during office hours. The "Show Me How" videos provide students with the background, knowledge and context to solve problems rather than simply giving them the answer like video answer keys.
- “Tell Me More" Videos Walk Students Through Basic Concepts In The Chapter. Students can access this valuable video instruction on-demand to accommodate their work and study habits. These step-by-step videos facilitates more efficient and independent learning.
- The algorithmic style of the problems prevents cheating and requires that students use 10-Ks to locate financial information. Students use this information to analyze short-term liquidity, debt management, asset efficiency and profitability.
Cengage Digital App includes
Case data
1. Accounting and the Financial Statements
1s. Reading a Company’s Annual Report and Form 10-K
2. The Accounting Information System
3. Accrual Accounting
4. Internal Control and Cash
5. Sales and Receivables
6. Cost of Goods Sold and Inventory
7. Operating Assets
8. Current and Contingent Liabilities
9. Long-Term Liabilities
10. Stockholders' Equity
11. The Statement of Cash Flows
12. Financial Statements Analysis
Appendix 1 Data Analytics and Accounting Information
Appendix 2: Investments
Appendix 3: International Financial Reporting Standards.
Appendix 4: Financial Statement Information: The Kroger Co.
Appendix 5 Financial Statement Information: Sprouts Farmers Market, Inc.
Jay S. Rich
Jay Rich is a professor of accounting at Illinois State University.
Jefferson P. Jones
Dr. Jefferson P. Jones is an associate professor of accounting in the School of Accountancy at Auburn University, where he teaches financial accounting and applied financial research courses.
Linda Ann Myers
Linda A. Myers is a distinguished professor of accounting and holder of the Haslam Chair of Business at The University of Tennessee, Knoxville (UTK).
