Higher Education

Principles of Economics with MindTap

Author(s): N. Gregory Mankiw

ISBN: 9789366604770

10th Edition

Copyright: 2024

India Release: 2025

₹1195

Binding: Paperback

Pages: 896

Trim Size: 279 x 216 mm

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Gain a strong foundation in economics with today's most popular economics text, trusted by students like you worldwide -- Mankiw’s PRINCIPLES OF ECONOMICS, 10E. Using a clear, inviting writing style, this edition focuses exclusively on content to help you better understand the world and economy in which you live. You become a more astute participant in today's economic environment as you learn the potential and limits of economic policy. The latest examples and learning features clarify and bring economic principles to life as author Gregory Mankiw puts himself in the position of someone seeing economics for the first time. Dr. Mankiw's goal is to emphasize the material you will find most relevant and interesting as you study economics. MindTap digital resources, Aplia digital homework solution and author videos are also available to help you further master key economic principles.

  • Adaptive Test Prep: 3,900+ test questions with Quick Coach videos; Supports students at their most teachable moments; Proven to improve performance on high-stakes exams
  • Graph Builder: Step-by-step interactive graphing exercises; Designed for kinesthetic learners in introductory economics; Helps students build and draw graphs from scratch
  • Video Applications: Chapter introductions by author Gregory Mankiw; Connects economic principles to real-world relevance; Boosts student engagement and comprehension
  • Video Problem Walk-Throughs: Solves common economics problems step-by-step; Supports students outside of class hours; Ideal for overcoming learning roadblocks
  • Enhanced Interactive eBook: Searchable, highlightable, and note-friendly; Includes accessible media and alt text for all visuals; Integrates third-party content like YouTube
  • Concept Clips: Animated videos explaining key economic terms; Created by Prof. Mike Brandl (Rice University); Makes terminology memorable and easier to grasp
  • Interactive PowerPoint® Presentations: Ready-to-use, animated lecture slides; Includes student note prompts for active learning; Saves prep time and enhances classroom engagement.
  • Updated "ASK THE EXPERTS" boxes highlight the latest insights from leading economists.
  • Numerous new and updated "IN THE NEWS," "FYI," AND "CASE STUDY" features highlight recent and significant economic events.

1. Ten Principles of Economics

2. Thinking Like an Economist

3. Interdependence and the Gains from Trade

4. The Market Forces of Supply and Demand

5. Elasticity and Its Application

6. Supply, Demand, and Government Policies

7. Consumers, Producers, and the Efficiency of Markets

8. Applications: The Costs of Taxation

9. Application: International Trade

10. Externalities

11. Public Goods and Common Resources

12. The Economics of Healthcare

13. The Design of the Tax System

14. The Costs of Production

15. Firms in Competitive Markets

16. Monopoly

17. Monopolistic Competition

18. Oligopoly

19. The Markets for the Factors of Production

20. Earnings and Discrimination

21. Income Inequality and Poverty

22. The Theory of Consumer Choice

23. Frontiers in Microeconomics

24. Measuring a Nation’s Income

25. Measuring the Cost of Living

26. Production and Growth

27. Saving, Investment, and the Financial System

28. The Basic Tools of Finance

29. Unemployment

30. The Monetary System

31. Money Growth and Inflation

32. Open-Economy Macroeconomics: Basic Concepts

33. A Macroeconomic Theory of the Open Economy

34. Aggregate Demand and Aggregate Supply

35. The Influence of Monetary and Fiscal Policy on Aggregate Demand

36. The Short-Run Trade-off between Inflation and Unemployment

37. Six Debates over Macroeconomic Policy

Appendix: How Economists Use Data

N. Gregory Mankiw

N. Gregory Mankiw is the Robert M. Beren Professor of Economics at Harvard University. For 14 years he taught EC10 Principles, the most popular course at Harvard. Dr. Mankiw studied economics at Princeton University and MIT. He is a prolific writer and a regular participant in academic and policy debates.