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Principles of Microeconomics with MindTap

Author(s): N. Gregory Mankiw

ISBN: 9789355734150

8th Edition

Copyright: 2018

India Release: 2022

₹1095

Binding: Paperback

Pages: 500

Trim Size: 254 x 203 mm

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Now you can master the principles of microeconomics with the help of the most popular, widely-used economics textbook by students worldwide -- Mankiw’s PRINCIPLES OF MICROECONOMICS, 8E. With its clear and engaging writing style, this book emphasizes only the material that will help you better understand the world in which you live, will make you a more astute participant in the economy, and will give you a better understanding of both the potential and limits of economic policy. The latest relevant examples bring microeconomic principles to life. Acclaimed text author N. Gregory Mankiw explains, "I have tried to put myself in the position of someone seeing economics for the first time. My goal is to emphasize the material that students should and do find interesting about the study of the economy." The powerful MindTap student-focused digital resource is available and sold separately. Its digital learning and homework solutions reinforce the principles presented in this edition.

  • Aplia: Most widely used online homework solution in economics, now redesigned for better alignment and mobile optimization.
  • Premium PowerPoint® Slides: Animated, lecture-ready slides with student note prompts to enhance engagement and simplify prep.
  • Enhanced Interactive Book: Allows highlighting, note-taking, and interaction with figures; supports media and is accessible for visually impaired students.
  • ConceptClips: Animated videos that help students grasp key microeconomics terms and concepts.
  • Updated Microeconomic Topics: Includes new content on tax systems, income inequality, and poverty.
  • Video Lecture Series with Quizzes: Assignable videos aligned with the Mankiw text, supporting pre-class and exam prep.
  • "Ask the Experts" Boxes: Features insights from top economists via the IGM Experts Panel on current economic propositions.
  • Adaptive Test Prep: Offers 3,900+ questions and Quick Coach videos to support students during their most teachable moments.
  • Video Applications by Mankiw: Author introduces chapter themes with real-world context to motivate learning.
  • MindTap Platform: Advanced digital course solution with customizable content, analytics, and mobile-friendly tools.
  • Current Events Features: "In the News," "FYI," and "Case Study" boxes keep students updated on real-world economic developments.
  • Updated End-of-Chapter Materials: Includes digitized and gradable quizzes and problems, with algorithmic sets in MindTap.
  • Video Walk-Throughs: Step-by-step solutions to common homework challenges, ideal for independent learning.
  • Digital Implementation Guide (DIG): Offers teaching strategies, feature guides, and chapter overviews for instructors.
  • Graph Builder Tool: Interactive tool that helps students learn and practice graphing in a step-by-step, kinesthetic way.

Part I: INTRODUCTION.

1. Ten Principles of Economics.

2. Thinking Like an Economist.

Appendix: Graphing: A Brief Review.

3. Interdependence and the Gains from Trade.

Part II: SUPPLY AND DEMAND I: HOW MARKETS WORK.

4. The Market Forces of Supply and Demand.

5. Elasticity and Its Application.

6. Supply, Demand, and Government Policies.

Part III: SUPPLY AND DEMAND II: MARKETS AND WELFARE.

7. Consumers, Producers, and the Efficiency of Markets.

8. Application: The Costs of Taxation.

9. Application: International Trade.

Part IV: THE ECONOMICS OF PUBLIC SECTOR.

10. Externalities.

11. Public Goods and Common Resources.

12. The Design of the Tax System.

Part V: FIRM BEHAVIOR AND THE ORGANIZATION OF INDUSTRY.

13. The Costs of Production.

14. Firms in Competitive Markets.

15. Monopoly.

16. Monopolistic Competition.

17. Oligopoly.

Part VI: THE ECONOMICS OF LABOR MARKETS.

18. The Markets for the Factors of Production.

19. Earnings and Discrimination.

20. Income Inequality and Poverty.

Part VII: TOPICS FOR FURTHER STUDY.

21. The Theory of Consumer Choice.

22. Frontiers in Microeconomics.

Glossary.

Index.

N. Gregory Mankiw

N. Gregory Mankiw is the Robert M. Beren Professor of Economics at Harvard University.

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