Presenting the most current thinking in this explosive field, Kuratko's ENTREPRENEURSHIP: THEORY, PROCESS, PRACTICE, 12th EDITION! provides a practical, step-by-step approach that makes learning easy. It incorporates up-to-the-minute information about trending topics such as design innovation, the entrepreneurial mindset, entrepreneurial hustle, bootstrapping, and entrepreneurial coachability. The accompanying MindTap® Learning Suite challenges you to apply what you've learned as you complete a unique set of activities designed to help you sharpen your entrepreneurial skills. You'll tackle activities that challenge you to experience the world of new venture creation or corporate innovation firsthand. This book will be your guide to understanding the entrepreneurial challenges of tomorrow, and MindTap® will teach you the necessary skills to become a leader in the industry.
- This edition provides a systematic, process-oriented overview of entrepreneurship, from startup to maturation, with an eye on the latest research developments in the field. All of the latest research is highlighted for the instructors in order to remain on the cutting edge for their students.
- The MindTap® digital learning solution provides new and updated cases. Experiential Exercises give students an opportunity to test and investigate their understanding of chapter principles.
New Features Covered in this edition
- A Typology of Distinctive Entrepreneurial Journeys: Each entrepreneur will experience the entrepreneurial journey in a different and unique way
- Diversity in Entrepreneurship: Each chapter contains a special boxed story that concerns a diversity subject. Topics include diversity in venture capital, diversity in franchising, minority funding, black entrepreneurs, disability diversity, gender diversity, age diversity and diversity in thought.
- Entrepreneurial Hustle: This new concept is defined as an entrepreneur’s urgent, unorthodox actions that are intended to be useful in addressing immediate challenges and opportunities under conditions of uncertainty.
- Entrepreneurial Coachability: Entrepreneur’s “coachability” becomes another critical skill that needs to be developed.
- The Impact of Social Entrepreneurship is examined in this edition.
- Effective Entrepreneurial Teams: While much of entrepreneurship in the past has been largely associated with a solo entrepreneur, the more current state of entrepreneurship embraces the effective entrepreneurial team
- Strategic Bootstrapping: This mode of financing allows an entrepreneur to found and build a venture from personal funds or the operating revenues of the new company
- The Challenges of Blitzscaling: While traditional scaling strategies move along based on the actual growth of the venture, “blitzscaling” tries to push the growth faster by prioritizing speed over efficiency in an environment of uncertainty.
Part 1: UNDERSTANDING THE IMPACT OF THE ENTREPRENEURIAL MINDSET
1. Entrepreneurship
2. The Entrepreneurial Mind-Set in Individuals: Cognition, The Dark Side, Ethics
3. The Entrepreneurial Mind-Set in Organizations: Corporate Entrepreneurship
4. The Global Entrepreneurial Mindset: Social Entrepreneurship
Part 2: INITIATING ENTREPRENEURIAL VENTURES
5. Innovation: The Creative Pursuit of Ideas
6. Assessment of Entrepreneurial Opportunities
7. Pathways to Entrepreneurial Ventures
8. Sources of Capital for Entrepreneurs
Part 3: DEVELOPING THE ENTREPRENEURIAL PLAN
9. Legal Challenges for Entrepreneurial Ventures
10. Marketing Challenges for Entrepreneurial Ventures
11. Financial Preparation for Entrepreneurial Ventures
12. Developing an Effective Business Plan
Part 4: GROWTH STRATEGIES FOR ENTREPRENEURIAL VENTURES
13. Strategic Entrepreneurial Growth-Scaling
14. Valuation of Entrepreneurial Ventures
15. Harvesting the Entrepreneurial Venture
Donald F. Kuratko
Dr. Donald F. Kuratko (known as "Dr. K") is the Jack M. Gill Distinguished Chair of Entrepreneurship; Professor of Entrepreneurship; and Executive & Academic Director of the Johnson Center for Entrepreneurship & Innovation at the Kelley School of Business, Indiana University – Bloomington.
